Identify your Brand Ambassadors and Badvocates
IP Metro Connect allows you to track real-time what's going on with your brand on social media. Stay tuned on what customers are saying about you and your brand on Twitter, Facebook, Google+, LinkedIn, YouTube and Instagram.
Identify your top influencers, both in the positive and negative sense (your Brand Ambassadors and Badvocates).
Share Brand Campaigns with your Brand Ambassadors
More and more, traditional media is failing to convey messages to a brand's key audience.
Simply posting something on the company's corporate social media account(s), doesn't do the trick either... Board your top influencers and share Brand Campaigns with them within Connect. Leverage the power of your Brand Ambassadors and increase your reach with Connect.
Measure the Impact of your Brand Ambassadors
Alright, now you have your Brand Ambassadors on board and you are sharing campaigns with them. But how much traffic are your campaigns actually generating to your campaign website ? And what is your Brand Ambassadors' reach on social media ?
Connect allows you to effectively measure the reach of your individual Brand Ambassadors and streamlines the management of campaign benefits.